The Cats Pyjamas

The Cats Pyjamas

Crafting a fun-filled brand identity for Shrewsbury’s latest brunch spot serving up great coffee, food and disco digging cocktails.

The Outcome

It was important that the Cats Pyjamas identity reflected a balance of both the cool new spot in town and a fun, welcoming venue. We strived to create something that had a unique, independent feel, with the potential to grow into further venues in the future. 

An upbeat, playful brand with a subtle retro feel, applied across all the print and digital requirements of a bar and eatery. The brand flowed effortlessly across building signage, window decals, customer facing print, social content and a website.

We have used White Sky for two new business openings, and on both occasions, they have gone above and beyond to create a complete brand identity for us. From designing logos to crafting slogans, developing websites to managing our social media presence, they have been an indispensable partner in building our brand.

Tom, Owner

PhotographyTom Collins

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