We’re firm believers that with passion, obsession and determination you can make your bring your ideas to life; those are the kind of people we work with on a daily basis. Alana Spencer took that notion, ran with it and took it to the top.
On the heels of winning The Apprentice 2016, Alanna came to us with a vision to project Ridiculously Rich to as wide an audience as possible. Instantly, we sought to build a voice that spoke for her personality and irresistible products with a popping teal blue as the starting point. This formed the connecting backbone for all the packaging, POS, print, digital and social connect we’ve worked on together.